My Leadership Style
I believe my job is to develop a team of talented professionals who have clear understanding of business goals and a reason to believe, then work tirelessly to remove barriers so that they can shine.
My personal motto: Make it Happen
3 Words That Guide Me:
Vision
Social and digital are often overlooked as the channels and teams that have fun. Yes, we do have a lot of fun but we also drive measurable business impact! I work with my teams to drive the business forward through meaningful online engagements and communicate how social and digital fit into the business vision.
Innovation
We all know that the landscape of social media changes by the minute, but teams built to scale in large organizations can struggle with decision velocity. I empower my teams to test, try, and jump on emerging trends. We're always innovating!
Collaboration
Social media strategy is only as successful as its team's relationship with cross-functional teams like Operations, PR, Brand, Marketing, etc. I stress the importance of partnership and building collaborative relationships with business partners.